Leica Four - The Flavour Selection

A little while ago at the time of the Photokina exhibition I mentioned the brightly coloured Leica X2 that was presented as a limited edition designer statement. It is the Paul Smith edition - orange coloured top plate, dark green leather covering, and a bright yellow colour to the bottom plate. A cartoon picture of a light bulb is engraved into the top of the flash housing. Apparently it was a big hit at the Leica stand - even overcoming initial misgivings on the part of some beholders.


As there are only to be 1500 worldwide, it is unlikely we'll be selling a lot of them.

What we may be selling more of, if you are interested, is the X2 under the a la carte system. This is a scheme, named after a famous hot rod Ford roadster, that allows purchasers to specify a whole range of
coverings for the X 2 Leica together with three options for the top cover and the base plate.

The top cover and base plate can be one of three finishes; discrete black, clear silver, or titanium-coloured finish. to complement this a range of ten different leather trims will be offered. In their literature I can see:

black saddle-leather
lime green cowhide
bright yellow leather
red-brown leather
mid-tan leather
light blue leather
dark blue leather
dark brown leather

There is an additional offer to the user that they can have personalized engraving on the flash cover or on the top deck - front or back. Carrying straps and camera protectors will also match the selected colour.

Now the camera itself is one of the German ones - made in Europe and carrying a 2 -year warranty. Pretty hard to get a more prestigious personal camera - each one is likely to be absolutely unique. It takes superb images...as well as projecting a superb image.

We're apparently going to get one for show here - quite what colour it will be I do not know. I'm sure all the staff will want to have a say in the choice. I personally am hoping for a bright yellow but that is because my eyes are getting weaker and it will allow me to find it in the new Leica cabinets.