Nikon 50mm f1.8G

Nikon is pleased to announce the release of the AF-S Nikkor 50mm f1.8G. A fast, bright, 50mm fixed focal length lens compatible with Nikon FX-format Digital SLR cameras.

The AF-S Nikkor 50mm f1.8G offers the pleasing blur characteristics and three-dimensional rendering capabilities possible only with a fixed focal length (prime) lens. This particular lens also incorporates a new optical design that enables f1.8 maximum aperture utilizing an aspherical lens element, which achieves superior rendering performance for excellent image quality even when shooting in low light.

The built in Silent-Wave Motor (SWM) ensures quiet autofocus operation. Even more, the SWM means that autofocus shooting is also possible when the lens is used with entry level Nikon DX-format Digital SLR cameras such as the D5100 and D3100, which are not equipped with an autofocus drive motor.

The AF-S Nikkor 50mm f1.8G is expected to arrive in store early June and will be retailing for around $299. For more information give one of our sales staff a call on 9328-4405, email or drop in and see us at the shop.