Photokina OP
Looks like we are going to have the pleasure of a Fujifilm medium format camera and a line of lenses dedicated to it. Think in terms of a larger version of an X-T2 and you'll get the shape.
A new OM-D EM1 MkII is in the offing as well, Very fast and packed with processor power.
Metz have made a compact TTL flash for a number of the systems - the M 400. Metal hot shoe foot - you beauty!
Three new Sigma lenses - an 85 1.4 Art, 12-24 Art, and 50mm f:4 Sport. WooHoo for the 500...
New Olympus Pen E-PL8 as a fashion and entry-level shooter. Brown leather variant with silver lens looks nice. Their new 25 f:1.2 Pro lens looks nice too, but on an entirely different plane of existence - the biggest little lens you've ever seen, and touted to be perfect. A prime the size of a medium zoom.
A new Sony a99 with 42 megapixel sensor.
A screen and a half of new Panasonic cameras.
And a "Concept Car" camera from Hasselblad. Looks vaguely like the old 500 film series but has a lot of new thinking on it. Fun to look at, fun to contemplate.
And there'll be more as the day goes on. Oh to be in Köln now that the camera fields are blooming...
Looking forward to the management's report when they return - hopefully with a carton of pamphlets from all the trade stands. You can do a great deal of reverse speculation with an advertising pamphlet from a trade fair - they often are prepared in advance and the advertising department doesn't talk to the engineering department so you can read up what might have been as well as what may come. The staff at the trade show are there in the middle with the public in their face and the facts as the actually are...
Heading image: They're nice jammies.
Labels: advertising, Fujifilm, Hasselblad, Olympus, photo trade, Photokina, Sigma, Sony, trade tables
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